"The future of the traditional pay-TV model may seem uncertain with the proliferation of over-the-top offerings such as Netflix and HBO GO. As new digital video services continue to emerge, customers may find more and more reasons to cut the cord. However, former president of ESPN Inc. George Bodenheimer believes existing cable bundles will continue to have the edge on over-the-top content (OTT) when it comes to one thing: sports. Live sports programming, he tells GLG, will 'continue to be a driver for all video packages.' While OTT services may supplement basic cable packages, Bodenheimer stresses, sporting events must be watched live.

Drawing on leadership insights he learned over the course of three decades at ESPN, Bodenheimer uses humor and straight talk to highlight the innovation, growth, and culture that made the company one of the crown jewels of The Walt Disney Company and a role model for many companies. In an unassuming and energetic style, Bodenheimer shares with audiences how to emulate the same inventiveness that has enhanced the value of ESPN and help grow the business in a hyper-competitive media landscape through entertaining sports anecdotes, video, and a question and answer format that can be tailored to each audience for everyone to enjoy.