"Valuing life-saving drugs poses a challenge to pharmaceutical companies. In the case of hepatitis C, healthcare costs over a lifetime-for chronic sufferers and their insurance providers-can easily exceed the seven-figure mark. Meanwhile, a full course of recently-approved drugs known to eradicate the virus in a matter of months, comes at a nearly one-hundred thousand dollar price tag to insurers. Former AstraZeneca CEO David Brennan believes context is key when it comes to valuing drugs. As he tells GLG, the price of a drug should reflect not only the overall healthcare costs, but also the quality of life for each patient.

David began his career working in various senior Business Development, Operations, and General Manager roles at Astra Pharmaceuticals (1998-1999), Astra Merck (1992-1998), and Merck & Co (1975-1992). He received a BA in Business Administration at Gettysburg College in 1975 and has been a member of many professional associations including; Executive Board member and Chairman at the Pharmaceutical Research and Manufacturers of America (PhRMA), Executive Board member at European Federation of Pharmaceuticals Industries and Associations (EFPIA), and President and Executive Board member at International Federation of Pharmaceuticals Manufacturers and Associations (IFPMA). He is currently a member of the Board of Directors at Insmed Inc, Honorary Member of The CEO Roundtable on Cancer, Supervisory Board Director at Innocoll Inc, and Independent Director at Alexion Pharmaceuticals, Inc."