Case Study

Understanding Best Practices in Sustainable Packaging

Global market overview of sustainable packaging for the FMCG industry

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Case Studies
Overview

After thoroughly understanding the client's challenges, GLG engaged nine global experts in sustainable packaging in the FMCG industry whose insights helped the client make crucial business decisions.

A Global Perspective
GLG quickly identified leading experts in the space and connected them with the client the global insights it needed.

Relevant Insights for Decision Making
By engaging the right experts at the forefront of the sustainable packaging space, GLG provided insights that informed the client's decision making.

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Challenge
A large fast-moving consumer goods (FMCG) firm from Southeast Asia sought to understand how leading consumer packaged goods (CPG) firms led sustainable packaging in their organizations.

The client needed to close research gaps around sustainability packaging and goals, understand key metrics in sustainability scorecard, and gain insights into original equipment manufacturers' (OEMs) expectations of sustainability in their packaging and portfolio.

The GLG Solution
After understanding the client's packaging challenges and its goals for sustainability, GLG connected them with nine subject-matter experts with experiences in sustainability and fiber-based packaging at top international FMCG firms.

Through phone interviews, the experts provided GLG's client with insights into waste commitments, external partnerships, and sustainability.

Outcome
The client gained insights into establishing partnerships with suppliers, developments in recycling, and common initiatives across the FMCG industry. They also came to a better understanding of their own experiences in dealing with OEMs.

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