Client Challenge
A private equity firm client sought in-depth insights into the usage and demands of pet chemical analyzers in Europe to help it make more confident investment decisions.
GLG Solution
To efficiently deliver comprehensive insights in this field to the client, the GLG Research team (GLG Surveys) provided a research plan within 24 hours. The research covered eight European countries and regions. GLG's research team matched with 35 veterinary experts (those who had used chemical analysis instruments or had experience submitting samples to reference laboratories) to gain a deep understanding of their usage and demands regarding pet chemical analyzers. The full-service program included questionnaire design, project planning, language translation, data collection, and comprehensive analysis.
Deliverables
Within a week and a half, the GLG Research team delivered a data report on market demands for pet chemical analyzers. The study provided insights into the demand growth of chemical tests in the past five years, the usage of analyzers and reference laboratories, the willingness to purchase/use chemical analyzers, and the demand for chemical tests over the next five years.