CHALLENGE
Global technology providers wanted to understand how large enterprises are modernizing their employee onboarding processes to drive stronger engagement, faster productivity, and long-term retention. While digitization efforts are expanding, leaders continue to face challenges around platform integration, change management, and proving ROI.
THE GLG APPROACH
GLG engaged senior HR leaders from enterprises with 20,000+ employees across healthcare, banking, technology, and manufacturing in North America, Europe, and APAC. These executives, directly responsible for onboarding strategy and platforms, shared insights on the digitization of early- and post-joining stages, emerging GenAI and personalization use cases, evolving KPIs, adoption hurdles, and platform preferences, providing a comprehensive view of how large organizations are transforming employee onboarding.
OUTCOME
The client gained a detailed view of how onboarding journeys are evolving in large enterprises worldwide. The findings highlighted where digitization is most advanced, particularly in early-stage recruitment and interviews, and how GenAI is reshaping employee experience by driving personalization. The study also pinpointed the most critical KPIs for measuring onboarding success and the platform preferences that matter most to HR decision-makers. Armed with these insights, the client refined their product positioning, sharpened their go-to-market messaging, and identified key White Space opportunities in the fragmented onboarding platform landscape.
